![]() ![]() Again, this is something you should’ve dropped at the beginning of the crisis so all you have to do is to continue to not shake hands. Just don’t shake hands with anybody! Very simple. ![]() Related: how captions in video marketing can increase and engage viewers. It’s something to be aware of in case you were planning on using union actors. This normally isn’t an issue in the under 10 cast and crew production world for business videos as the vast majority are non-union anyway. As of this writing, the Screen Actors Guild has not given the go ahead for actors to return to sets. Speaking of actors, you’ll have to use non-union actors. When actors are not on-camera, they should wear masks. Other than on-camera talent, all others should be wearing a mask. Wearing a mask is already required so this is an easy one. ![]() Read more about focusing on small crew shoots in our post, corporate video production post Covid 19: portability and efficiency. Save your big image pieces that need a group of actors, more locations and more equipment along a bigger crew to run everything for when the crisis is over. A lot of ideas and scripts for product videos, social media content and promotional videos can be produced with only a handful of crew and a couple of actors. Design your production from the very beginning with a simple story or message that doesn’t require a lot of people. Keep it under 10 and you’re good.įor the time being, put off your ideas that need a bigger crew for later. The most important thing is to think small! That means less than 10 people between cast and crew. Related: why top down budgeting is best for your corporate video production. So let’s go over some of the new norms for commercial productions in Los Angeles and how to stay compliant with local guidelines. What I want to talk about is how to stay safe for those who are doing video shoots now. Of course, the fact that most companies aren’t spending money on new marketing videos is another issue. The CDC guidelines are a good place to start for more information on what to do to stay safe.įortunately, the vast majority of commercial video shoots for businesses are small and shouldn’t have a problem meeting the guidelines. That means a small video shoot can proceed as long as safety guidelines are followed. Small media productions, my focus in this post, are possible.įrom the beginning newspapers, magazines, television, radio, podcasts and other media services have been deemed essential businesses in Los Angeles. Movie and TV productions still are shut down. What is the new norm for working with video production companies in Los Angeles? Well, it depends upon the type of production. ![]()
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